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It wont have come as much of a shock to you to have seen all the positive comments and gu It wont have come as much of a shock to you to have seen all the positive comments and gushing endorsements following the launch of the Nike Mercurial Superfly and MV V last week. Nike are supremely adept at getting their message out via the media and staging the launch at Old Trafford with Cristiano Ronaldo on hand was a masterstroke. But before we all take it as read that everything weve seen over the past few days on the new boots is 100% incontrovertible fact, I thought Id have a go at adding my own spin to some of Nikes claims on the Superfly. Weight 185g sounds impressive but when you compare it to body weight, its not all that. Most pros weigh in at 80 kilos or thereabouts. As a percentage of that, the Superfly (????225) comes in at 0.23% while something like the Puma King XL (????85) at 310g is 0.38%. Using this example, Nike is looking for you to stump up an extra ????140 so you can be 0.15% lighter. Far better I would have thought to use that money and join a gym so you can shift some real weight and see some serious on pitch results. Speed If you are a 15 stone Sunday morning player with a beer belly the size of Thurrock, do you seriously think that these boots will make you any quicker? Or certainly, quicker that it makes any, real difference? No, thought not. Lets not forget, the Superfly was designed for the elite and priced for the masses. For them to work at that level, surely you must have a modicum of skill or pace in the first instance? True, you might feel that you are quicker but theres a whole lot of difference between perception and reality. Flywire technology It sounds great in principle and I can see the attraction. But remember, this technology has been brought in from athletics a non-contact sport, performed on a forgiving and responsive rubber-like surface in short bursts.??? Football it aint. With more and more experts blaming more and more injuries on lightweight football boots, lets hope for Nikes sake that none of Englands Nike-clad finest are laid up with broken metatarsals in the run up to the 2010 World Cup. Colourway Its clear from many of your responses that you dont like the Max Orange / Abyss / Silver colourway. However, you shouldnt be shocked that Nike have used this colourway for their launch model, particularly as most of you agree that the Black / Yellow version (as exlcusively revealed by Footy Boots some weeks back) is far superior. In my opinion, and it is just an opinion, this is so you feel a need to purchase the Black / Yellow model when it comes out, therefore giving Nike a double dose of your hard earned cash. OK, you can call it basic retail strategy but its not as if Nike dont have previous with this sort of thing. 10 MV IV colourways in a year should tell you something. Longevity Hey, I could be wrong about all of this. The Superfly could become the iconic boot of the 21st century and if so, Ill gladly applaud its success. But I have my concerns. Concerns about Nikes propaganda, their performance claims and the most definitely the price. So, should you purchase a pair of Superflys and are less impressed with the results or feel that what Nike has told you simply doesnt stack up, comment below and Ill ensure that??? your views reach the ears of the people that matter..your fellow punters.
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